UX, the foundation of the modern brand
We’re living in heady times as UX designers. The industry is booming, demand higher than ever before. Every company – from globalised conglomerate, to budding start-up – wants (needs) a…
Global Accessibility Day
May 21st is Global Accessibility Awareness day, and UXMastery have teamed up with A11y Bytes to create a whiteboard animation about accessibility. httpv://youtu.be/6ic8OO4ORI8
Plateaus are Harder Than Mountains
How can design help real people use data in their lives? Bold claims have been made about applying “big data” to solve the world’s problems, from health (Fitbit) to saving…
Best Practices for Medical App Development Go Beyond Standard UX
Mobile healthcare app development poses a set of challenges very different from mainstream apps. Not only is security an area that requires considerable attention, compliance with regulatory standards is also…
Adapting to the digital future: the senior management challenge
“Bureaucracies are honed by the past and almost never can they deal with the future.” This quote, from biologist Leroy Hood, starts the first chapter of Paul Boag’s excellent book,…
Print is view, Web is do
How much of your organization’s online world is made up of dead zones and how much is do zones? A dead zone is any space where there’s nothing to do.…
Applying Design Thinking to everyday problems
We all get frustrated by crappy user experiences from time-to-time. Websites that don’t work as we expect, poor service experiences, or badly designed products, the list goes on. As experience…
User Experience is the new differentiator
The world of business is changing, as are the locations of the people who are driving that business. How companies reach new users and how they treat them once they…
Solving Strategic Problems: Going Beyond Being a Technology Order Taker
A few months ago, I gave a presentation to some information technology (IT) leaders, and my topic was how designing great experiences for people should enable IT to earn a…
Side drawer navigation could be costing you half your user engagement
So, you have a mobile app where there are more pages or sections than can fit on a mobile screen at once. Your first thought might be to create a…