Year: 2014 | UX Central

Building prototypes to support Participatory Design

By Rob Cowie 6 March 2014Design, Strategy

As UX professionals, we often lead design exercises with our stakeholders, including immediate team members and external clients. In these brainstorming sessions, participants identify opportunities to improve the design, thereby…

Achieving alignment: Collaboration vs Wireframes?

By Rob Cowie 6 March 2014Design, Strategy, Theory

In this edition of Ask UXmatters, our experts discuss whether wireframes can sometimes be a crutch that product teams rely on too much when trying to achieve alignment rather than…

Dilbert on Usability

By Rob Cowie 6 March 2014Theory

The case for Responsive Web Design

By Rob Cowie 6 March 2014Design

A study conducted by Google entitled “The New Multi-screen World “found more people are accessing online content using different devices of varying screen size. For example, people might start researching…

Card sorting defined

By Rob Cowie 6 March 2014Testing, Theory

Card sorting can be described as a technique that is used to help structure, improve or define the menu and taxonomy of a website or product. This is mostly used…

The power of A\B Testing

By Rob Cowie 6 March 2014Design, Testing

A/B testing is a technique that is used measure which of two or more concepts that are relatively similar help an organization to attain a goal more efficiently. This technique,…

Beyond Usability Testing

By Rob Cowie 5 March 2014Testing

As web professionals, we’re accustomed to putting out fine websites based on best practices, analytics data, competitor review, secondary research, and our own expertise. Talented as we may be, though,…

Your website has two faces

By Rob Cowie 5 March 2014Design, Theory

Like the Roman god Janus (and many a politician), every web application has two faces: Its human face interacts with people, while its machine face interacts with computer systems, often…

Seeing the Elephant: Defragmenting User Research

By Rob Cowie 5 March 2014Testing

Like everyone else who 1) has performed user research, and 2) is over age 40, I spent the requisite decade or two wandering a wilderness inhabited by misguided folks who…

Designing for easy interaction

By Rob Cowie 5 March 2014Design, Theory

Success in interaction design is largely a matter of following established patterns, so people can apply what they already know to new contexts. Using known and well-established interactive controls goes…