As UX professionals, we often lead design exercises with our stakeholders, including immediate team members and external clients. In these brainstorming sessions, participants identify opportunities to improve the design, thereby aligning everyone’s vision and expectations of the project.
During such activities, teams will generate concepts as paper or whiteboard sketches. While these artifacts give a ten thousand-foot view of the emerging design, I would argue that they fall short of presenting the pieces as a whole, because they limit participants from visualizing interactivity and the system’s flow. This is where clickthrough prototypes enter the picture.
