How to Socialize User Experience Design
Not so very long ago, conversation around user experience with respect to web design centered around the notion of a website as a single destination. A sticky site built around…
What is UX Design?
Websites and Web applications have become progressively more complex as our industry’s technologies and methodologies advance. What used to be a one-way static medium has evolved into a very rich…
Design for a thriving UX ecosystem
As social media technologies and computer-supported, collaborative activities become more ubiquitous in people’s work and everyday lives, UX professionals need to expand their skills and focus to take on broader…
Overhauling a UI without upsetting users
Companies with successful software products often know that their user interfaces could be improved but hesitate to take action because major changes might upset their existing users. “Not only would…
Content strategy and UX
Content strategy has been around for a long time. Large corporations such as Disney, Wells Fargo, and Mayo Clinic have had functional content strategy teams for years. The mega-agency Razorfish…
Content as conversation
Every use of your website is a conversation started by a site visitor. Think about it: why do people come to your site or app? Site visitors and app users…
Why UX is critical to customer relationships
With the explosion of social media and smart devices, customers are becoming incredibly sophisticated, elusive, and empowered. As a result, the dynamics that govern the relationship between brands and customers…
UX: What is it and why should I care?
User Experience – dubbed UX for short – is a hot topic. In the broadest sense, it can be defined as the overall experience you have when you are using…
UX is the future
For decades, the most successful businesses thrived on product innovation as the natural strategy to increase revenues, market share, and loyalty. Fast forward to 2014: today’s product innovations, and the…
We Don’t Research. We Build.
The following is a composite of experiences I’ve had in the last year when talking with startups. Some dialog is paraphrased, some is verbatim, but I’ve tried to keep it…