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About Rob Cowie

Internet of Things and Work of Hands

Posted by By Rob Cowie 12 March 2014Posted inBehaviour, Design, Theory
My father has always worked with his hands. I was born in the city where he worked as a roofer, but eventually, my dad started his own company and moved…
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Desktop design must go finger-friendly

Desktop design must go finger-friendly

Posted by By Rob Cowie 12 March 2014Posted inDesign, Theory
Touch has landed on the desktop. A whole new category of touch devices is flooding the consumer market in coordination with the release of Windows 8: touchscreen laptops and tablet/keyboard…
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How diagrams solve problems

Posted by By Rob Cowie 12 March 2014Posted inDesign, Theory
Three common problems that trip up your creative process, and how diagrams will help you solve them If you clicked on an article with a title like this, you probably…
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The emerging role of VP of UX

Posted by By Rob Cowie 11 March 2014Posted inStrategy, Theory
Salesforce.com has a long history of creating usable and useful products for our customers. To continue to expand the breadth and depth of our offerings, we realized we needed a…
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The essential secret to successful user experience design

The essential secret to successful user experience design

Posted by By Rob Cowie 11 March 2014Posted inStrategy, Theory
For many, user experience design is about creating interfaces that are easy for users to understand and navigate. However, this isn’t what lies at the heart of a good user…
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Design considerations for little fingers

Posted by By Rob Cowie 11 March 2014Posted inDesign, Theory
We’re all familiar with the concept of “natural selection,” it is the evolutionary process in which biological traits become more or less common through genetics as a result of interactions…
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Mobile interfaces that adapt to your skills

Posted by By Rob Cowie 11 March 2014Posted inDesign, Theory
I do agree with the extensive research on adaptive user experience and completely support the idea of creating a learning process progression where users stay inside the flow zone as…
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Creating a Website Data Report

Posted by By Rob Cowie 11 March 2014Posted inStrategy, Theory
Having a comprehensive data report about your website is like having a Rosetta Stone to guide your decision-making process over the lifetime of the website. A powerful report combines data…
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5 prevalent pitfalls when prototyping

Posted by By Rob Cowie 11 March 2014Posted inTheory
Nathan Curtis, one of the geniuses at the design firm EightShapes, likes to say “Don’t tell me, Show me.” When talking about a design, Nathan wants to see (and possibly…
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When to prototype, when to wireframe

Posted by By Rob Cowie 11 March 2014Posted inDesign, Theory
From my experience I have come to the realization that interactive prototyping is not always the correct deliverable for a design project. Consider an enterprise application that needs a critical…
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