Make Your App Vital By Reaching Out to Users in Context
When users download an application, how does their initial intrigue to transform into the feeling that the app is a vital part of their daily existence? The definition of "vital"…
Why Lean UX Might Just Rock Your World
I was standing at the front of a training room at about 2 pm a week ago in Chicago. The room was on the 5th floor of a building in…
Increasing Customer Empathy from Day 1
The success of many startups can be attributed to founders knowing their target market inside and out. As companies grow and new staff members arrive into a high-pressure, fast-moving environment,…
Discovery Leadership Conference 2014
Presented our concept in the Final Round of Inspiring Excellence (Discovery's annual innovation competition) to the 900 leaders of Discovery at the Sun City SuperBowl.
Doing UX in an Agile World: Case Study Findings
Agile teams are more proficient in executing the development process, but the compressed timescale forces some to abandon user research and degrade the resulting user experience. Agile development processes are…
Framing Effective Messages To Motivate Your Users
What you say in a user experience matters. How you say it matters equally. The way you frame communication, or how you say something, could be extremely effective at persuading…
How A Designer Can Find A Job They Will Truly Love
There comes a time in nearly everyone’s career when changing jobs is the natural next step. As a designer, you might start looking for a new job when you feel…
Will Wearables Change UI as We Know It?
A little less than a year ago, UX Magazine published my article about the ecosystem behind product/service. This article describes how granular and diverse the experience is, and how important…
Your content is a promise to your customers
The content an organization publishes online is increasingly contributing to how customers regard that organization’s brand. When was the last time you ever met someone from Amazon? When was the…
Requiring Less Taps in Mobile UI
As our mobile devices increase in size and complexity, an over reliance on tap gestures for key interactions may be preventing us from creating simple, frictionless interaction designs. What's Wrong…