How to Incorporate UX and Product Design into Agile

Your customers only see your user experience (UX). They don’t see how many developers you had or if you were Agile or Lean. They have no idea which DevOps tools are being used. Your company’s UX is the product, and it can make or break you. They wonder who built this piece of junk. With so much competition and people happy to uninstall an app or leave a website, will you get a second chance with the customer who abandoned you?

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