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How Can You Measure UX Without Observing Users?

Posted by By Rob Cowie 13 October 2014Posted inTesting, Theory, UX
The user puts the u in UX. What defines UX in general and usability in particular, is the observation of people interacting with products--software, hardware, and websites. For decades, UX…
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The key difference between online and print publishing

Posted by By Rob Cowie 13 October 2014Posted inDesign, Theory, UX
Vigorously managing what is already published is the critical difference between a professional online publishing culture and a traditional offline print culture. The Ebola factsheet page from the World Health…
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Video: Human Centered Design

Posted by By Rob Cowie 12 October 2014Posted inDesign, Video
httpv://vimeo.com/106505300
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User Experience – Value, Strategy and a Practical Approach

Posted by By Rob Cowie 10 October 2014Posted inResources, Theory, UX
I recently presented at the Tech4Africa conference in Johannesburg - "Africa's version of SxSW". It was a great experience, and awesome to represent UX at a tech-focused conference. This is…
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Tech4Africa Conference 2014

Tech4Africa Conference 2014

Posted by By Rob Cowie 8 October 2014Posted inSpeaking & Teaching
Tech4Africa is billed as Africa's SXSW. I presented on various aspects of User Experience including building a team, creating a UX strategy and a practical way of working.
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How To Design For Thumbs in the Era of Huge Screens

Posted by By Rob Cowie 5 October 2014Posted inDesign, Theory, UX
After years of resistance, Apple’s iPhone 6 announcement last week officially signaled the dawn of the Era of Huge Screens. And it’s going to crash into existence in a big…
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Redesign Democracy: Dare to Think Big

Posted by By Rob Cowie 29 September 2014Posted inTheory, UX
Why are you in UX? It probably isn’t to get rich. Yes, there is plenty of money in being a UX professional today. If you’re competent, you should be enjoying…
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Five Things They Didn’t Teach Me in School About Being a User Researcher

Posted by By Rob Cowie 29 September 2014Posted inTesting, Theory
Graduate school taught me the basics of conducting user research, but it taught me little about what it’s like working as a user researcher in the wild. I don’t blame…
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“Sigh… That’s Gonna Be a Hard Job.”

Posted by By Rob Cowie 29 September 2014Posted inDesign, Strategy, Theory, UX
These are words that one never really wants to hear from a home-improvement contractor. Or any type of contractor really. Recently, I built a new house. And I heard these…
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How To Balance Usability and Design When Building a Website

Posted by By Rob Cowie 29 September 2014Posted inDesign, Strategy, Theory, UX
It is all about perception when we talk about ugliness and beauty in web design. My ‘ugly’ may be your ‘beauty’ and vice versa, but how does it happen that…
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