How Design and UX translates to the Bottom Line

13 years ago

Designers have long complained about not having a “seat at the table.” From what I have seen this week in…

Just don’t make it annoying

13 years ago

I find that whenever I’m designing a user interface, the one safe rule to follow is simply this: just don’t…

Why “simple” is scientifically better

13 years ago

In a study by Google in August of 2012, researchers found that not only will users judge websites as beautiful…

5 rules for writing great interface copy

13 years ago

For many technology companies, design is mysterious. So when I work with startups, I try to demystify design by talking…

A good user interface

13 years ago

A Good User Interface has high conversion rates and is easy to use. In other words, it's nice to both…

The UX Hierarchy of Needs

13 years ago

The hierarchy of needs is a theory in psychology proposed by Abraham Maslow describing the stages of growth in humans.…

Onboarding is harder than you think

13 years ago

What happens right after sign-up makes or breaks any web product. Some new users expect you to welcome them and…

7 unbreakable laws of UI design

13 years ago

Are you a web designer? If yes, then you are also a user interface designer, and in the near future,…

The psychology of waiting

13 years ago

Last Friday, I had the pleasure of speaking at Renaissance, an iOS developer conference in San Francisco, about the heightened…

The first 15 seconds

13 years ago

I’d propose that, in the first 15 seconds of every new experience, people are lazy, vain, and selfish. This is…