The hierarchy of needs is a theory in psychology proposed by Abraham Maslow describing the stages of growth in humans. But just like in humans, interfaces go through different stages of growth too. These stages of growth for interfaces are the user experience hierarchy of needs. The most basic needs start at the bottom of the pyramid and end with the highest needs at the top. If the basic needs aren’t met, it’s difficult to find the desire and motivation to meet the higher needs. The basic needs in the UX pyramid are functionality and information. The higher needs are aesthetics and usability.
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