Many of us have had the experience of feeling like we’re shouting into an online void, and even for the most stoic among us, it’s aggravating. Will that contact submission form ever reach a real human? Why is it taking me so long to complete this checkout process? These all-too-familiar experiences are often symptomatic of a product team’s failure to listen to “the voice of the customer” (VoC).
I was invited to take part in a panel discussion at this year's Absa XDC…
Part of a panel discussion titled 'Can Brand Trust Scale Across Ecosystems?' at the annual…
Spoke at the second Absa Experience Design Collab Conference on Designing Propositions. Explored how design…
January 2025 has brought a wave of exciting advancements and strategic shifts in the financial…
Spoke at the inaugural Absa Experience Design Conference on Designing the Future through Prototyping. The…
Presented an overview of UX and Design Research concepts and tools to students at the…