UX Central Weekly #3

Week 3 and still going strong!

This week I’m reading the latest book by Stephen Dubner and Steven Levitt, the authors of Freakonomics. Titled When to Rob a Bank …And 131 More Warped Suggestions and Well-Intended Rants, it’s actually a collection of the best posts from their Freakonomics blog. They tackle many interesting questions such as Why don’t flight attendants get tipped? If you were a terrorist, how would you attack? Why does KFC always run out of fried chicken? And why do taller people tend to make more money? I’ll report back with the answers next week.

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