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Year: 2014

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Building a solid foundation for efficient design

Posted by By Rob Cowie 5 April 2014Posted inDesign, Strategy, Theory
There is more pressure than ever to quickly deliver smart solutions for increasingly sophisticated users, clients, and devices. In an attempt to stay on top of it all, designers are…
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Proactive Experiences & the future of UX

Posted by By Rob Cowie 5 April 2014Posted inStrategy, Theory
My sympathies go out to the thousands of passengers who had their flights cancelled because of this past winter’s polar vortex. For most of them, the disruptions subjected them to…
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The UX Team Starting Lineup

Posted by By Rob Cowie 5 April 2014Posted inStrategy, Theory
I love basketball, and often see parallels between the action on the court and the world of experience design. My last article gleaned leadership tactics from arguably the greatest sports…
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Easy Checks – A first review of Web Accessibility

Posted by By Rob Cowie 5 April 2014Posted inTesting, Theory
W3C has an in-progress draft page that helps you assess the accessibility of a web page. Following some simple steps, you can get an idea whether or not accessibility is…
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Graphic Recording & Graphic Facilitation

Posted by By Rob Cowie 1 April 2014Posted inTesting, Theory
Over the course of my career I’ve been fortunate to be able to explore other roles beyond the hazy boundaries of “user experience design”: project management, illustration, strategy, whiteboard animation,…
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Nordstrom Flash Build

Posted by By Rob Cowie 28 March 2014Posted inTesting, Theory, Video
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Leveraging Eye Tracking to create an engaging User Experience

Posted by By Rob Cowie 28 March 2014Posted inTesting, Theory
Eye tracking is a very powerful research technique that can help you design engaging experiences by illuminating a pathway for capturing user attention. It’s also a misunderstood technique. Many are…
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Why is it so hard to find Good UX People?

Posted by By Rob Cowie 26 March 2014Posted inStrategy, Theory
In this edition of Ask UXmatters, our experts discuss why companies have so much difficulty finding good—let alone great—UX people; what makes a UX professional good or great; and what…
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Forms: The Complete Guide

Posted by By Rob Cowie 26 March 2014Posted inDesign, Theory
Forms are one of the most important parts of any site or app—they are the most common way for our users to give us the information that we need to…
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Calling to action: 3 key principles

Calling to action: 3 key principles

Posted by By Rob Cowie 26 March 2014Posted inDesign, Theory
With so much money being flung around the web, everyone is fighting for their share. As the internet opens up to more and more people, the money flooding onto the…
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