Categories: Theory

Enduring misconceptions of UX Design

A couple weeks ago I suddenly saw a resurgence of interest in an article I wrote for Mashable in January 2009 titled 10 Most Common Misconceptions About User Experience Design. Later that year I turned it into a presentation and had a pretty good run with it, until I felt that my message was widely enough understood that I could move on to something else. So you can imagine how surprising it was to see the article and presentation vehemently flying across Twitter four years later.

 | Read article

Rob Cowie

Share
Published by
Rob Cowie

Recent Posts

2024 Absa XDC Conference

Spoke at the inaugural Absa Experience Design Conference on Designing the Future through Prototyping. The…

1 month ago

2024 Absa Design Hackathon

Presented an overview of UX and Design Research concepts and tools to students at the…

3 months ago

Why User Experience Design is so Hard to Get Right

User Experience Design is hard to get right. Good designers begin by attempting to understand…

8 months ago

The Benefits of a Design System: Making Better Products, Faster

Staying in tune with what users want means more loyal customers—and more revenue for companies.…

10 months ago

Democratizing User Research to Innovate and Refine Digital Products

Staying in tune with what users want means more loyal customers—and more revenue for companies.…

10 months ago

Voice of the Customer: How to Leverage User Insights for Better UX

Many of us have had the experience of feeling like we’re shouting into an online…

10 months ago