Rob Cowie

UX is the future

For decades, the most successful businesses thrived on product innovation as the natural strategy to increase revenues, market share, and…

12 years ago

We Don’t Research. We Build.

The following is a composite of experiences I’ve had in the last year when talking with startups. Some dialog is…

12 years ago

Things that go wrong in usability tests

A lot of planning goes into a usability test. Part of good planning means being prepared for the many things…

12 years ago

Notification design strategies

If your inbox is anything like mine, it’s littered with unwanted notifications from companies begging for attention. Gmail has done…

12 years ago

Enduring misconceptions of UX Design

A couple weeks ago I suddenly saw a resurgence of interest in an article I wrote for Mashable in January…

12 years ago

Shades of Discoverability

If your working week is anything like mine, I’d wager the term “discoverability” comes up often. Typically we use it…

12 years ago

Iterative user interface design

Redesigning user interfaces on the basis of user testing can substantially improve usability. In four case studies, the median improvement…

12 years ago

UX Dark Patterns

A Dark Pattern is a user interface that uses manipulative techniques to get users to do things they would not…

12 years ago

Progressive Reduction

Usability is a moving target. A user’s understanding of your application improves over time and your application’s interface should adapt…

12 years ago

The future of UX design

Dan Saffer, like many designers, likes to quote Charles Eames. But unlike many designers, Saffer--Director of Interaction Design at Smart…

12 years ago