When users download an application, how does their initial intrigue to transform into the feeling that the app is a vital part of their daily existence? The definition of “vital” differs depending on what kind of app users are looking for (e.g. productivity, utility, gaming), but a vital experience transcends basic functionality for each of these app categories. Creating a vital experience makes an app something that a user doesn’t want to—or can’t—live without.
Spoke at the inaugural Absa Experience Design Conference on Designing the Future through Prototyping. The…
Presented an overview of UX and Design Research concepts and tools to students at the…
User Experience Design is hard to get right. Good designers begin by attempting to understand…
Staying in tune with what users want means more loyal customers—and more revenue for companies.…
Staying in tune with what users want means more loyal customers—and more revenue for companies.…
Many of us have had the experience of feeling like we’re shouting into an online…