Categories: StrategyTheory

Seven things your boss needs to know about UX

As someone who has been in the user experience domain for a loooooong time, I have had lots of conversations with many different executives. Most of the time, these execs knew how to spell “UX,” but they didn’t know much else about it. There are many misconceptions that need correcting and while it’s sometimes frustrating, I also enjoy the opportunity to educate these key decision makers on the discipline and how it works.

Here are seven conversation topics that have come up in discussing UX with managers. All are worth pointing out to your boss—especially if you’re a UX consultant and your boss is your client:

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Rob Cowie

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Rob Cowie

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