Developing user personas for your website will help you design a website that resonates with visitors, motivates content sharing, and converts more e-mail subscribers, donors and volunteers. Personas will also help you optimize your website for search because you have a better understanding of the keywords they’ll use in search engines.
Spoke at the second Absa Experience Design Collab Conference on Designing Propositions. Explored how design…
January 2025 has brought a wave of exciting advancements and strategic shifts in the financial…
Spoke at the inaugural Absa Experience Design Conference on Designing the Future through Prototyping. The…
Presented an overview of UX and Design Research concepts and tools to students at the…
User Experience Design is hard to get right. Good designers begin by attempting to understand…
Staying in tune with what users want means more loyal customers—and more revenue for companies.…