As a website becomes larger and more complex, navigation should focus on helping customers move forward. Helping them move backwards or sideways can cause major distraction and confusion.
In February 2014, the Nielsen Norman Group published an article entitled “Killing Off the Global Navigation: One Trend to Avoid.” The global navigation is a set of links to major areas of a website that tends to be placed in the top banner of every page on the website. Is it necessary? Is it useful?
Spoke at the inaugural Absa Experience Design Conference on Designing the Future through Prototyping. The…
Presented an overview of UX and Design Research concepts and tools to students at the…
User Experience Design is hard to get right. Good designers begin by attempting to understand…
Staying in tune with what users want means more loyal customers—and more revenue for companies.…
Staying in tune with what users want means more loyal customers—and more revenue for companies.…
Many of us have had the experience of feeling like we’re shouting into an online…