Being successful today means being with the customer. The closer you are to the customer the more power and influence…
Summary: Modern day UX research methods answer a wide range of questions. To know when to use which method, each…
The user puts the u in UX. What defines UX in general and usability in particular, is the observation of…
Graduate school taught me the basics of conducting user research, but it taught me little about what it’s like working…
How are you reading this page? Are you at work? At home? Are you checking your phone or email as…
For many UX designers, Google Glass evokes visions of an Iron Man-like interface with numerous controls and augmented reality features.…
Too many people just “do research” or “talk to customers” without having a plan for what they want to learn.…
Imagine a usability test in which John, the test participant, attempts to buy a bicycle. On the homepage John quickly…
Microsoft’s Xbox One has been out and available to the public for about 10 months at this point and is…
In an ideal world, users would be involved in every stage of product development, including requirements gathering, iterative prototype testing…