Why Redesigns Don’t Make Users Happy

It’s easy to think that users hate redesigns because they don’t like how the new design looks like. While users can actually have some preferences for the visual design style, the problem lays deeper, in the human psychology.

Redesigns are changes and people don’t like changes. People don’t like them for two reasons — changes require efforts to make and people don’t know what to expect from changes.

 | Read article