Molham Bakir | UX Central https://uxcentral.com The best in User Experience Thu, 18 Jan 2024 11:08:30 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.2 213981190 The Benefits of a Design System: Making Better Products, Faster https://uxcentral.com/2024/01/18/benefits-of-a-design-system/ https://uxcentral.com/2024/01/18/benefits-of-a-design-system/#respond Thu, 18 Jan 2024 11:08:28 +0000 https://uxcentral.com/?p=3973 Staying in tune with what users want means more loyal customers—and more revenue for companies. Seminal research by Fred Reichheld, creator of the all-important NPS score, found that a 5%…

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Staying in tune with what users want means more loyal customers—and more revenue for companies. Seminal research by Fred Reichheld, creator of the all-important NPS score, found that a 5% increase in customer retention can lead to a 25% to 95% increase in profits. Keeping the customers you have is all the more important when you consider the cost of acquiring new ones: Sixty-one percent of retailers in one 2022 study cited rising customer acquisition costs as one of their greatest obstacles in meeting e-commerce goals. One of the best ways to keep the customers you already have? Make sure your product does what your users want it to.

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